Job Description

About Fulcrum

Fulcrum is re‑wiring the insurance‑brokerage industry with AI agents that let brokerages grow revenue without adding headcount. Our platform already saves customers thousands of hours and millions of dollars every year. We are looking to grow our team as we scale rapidly through our next phase of growth.

Why Fulcrum

• Rocket‑ship growth. We’ve achieved multiple seven figures in ARR in just over a year, serving large enterprise clients including 30% of the top 50 brokers in the country.
• Extreme ownership. You’ll work directly with enterprise users and ship end‑to‑end products that save them hours every week.
• Bleeding‑edge problems, real impact. Tackle tough AI and product challenges whose wins show up immediately in customer workflows.
• In‑person collaboration. Join a lean, staff‑level team (ex‑Affirm, Uber, DoorDash, McKinsey) working side‑by‑side in San Francisco; we believe the best ideas are fostered in an in‑person environment.
• Top‑of‑market rewards. Competitive base salary plus meaningful founding‑team equity.

What You’ll Do

In the Event Marketing Manager role, you’ll own and scale our events engine end‑to‑end—from major conferences to intimate executive gatherings—turning in‑person moments into pipeline, partnerships, and momentum.

• Own the events strategy and calendar aligned to ICPs and GTM priorities (where we show up, why, and what “success” looks like).
• Lead major national conferences (insurance + insurtech):
  • Decide where we invest (booths, sponsorships, speaking, side events)
  • Run end‑to‑end planning and on‑site execution (vendors, timelines, logistics, staffing)
  • Partner with Sales + Leadership on pre‑event planning and post‑event follow‑up
• Run state‑focused and regional events :
  • Identify high‑leverage regional opportunities aligned to our ICP
  • Adapt strategy by market maturity and audience type
  • Manage smaller footprints with the same rigor as national events
  • Build repeatable frameworks that scale across regions
• Produce self‑hosted bespoke events (dinners, roundtables, exec sessions):
  • Own guest strategy, experience design, logistics, and follow‑up
  • Partner closely with Sales + Leadership to maximize relationship value
  • Experiment with formats and iterate to improve attendance and impact
  • Measure and improve the channel Own budgets, vendors, and execution details across all events
  • Track ROI (pipeline influenced, meetings booked, partnerships, etc.)
  • Build and evolve an events playbook from scratch

What We Are Looking For

• Extreme ownership and operational rigor; you’re comfortable running complex programs with lots of moving parts.
• Strong GTM instincts—understand how events drive awareness, relationships, and revenue (not just “brand”).
• Crisp project management: timelines, budgets, vendors, stakeholders, and follow‑through.
• Comfortable operating in ambiguity at an early‑stage company; you’re resourceful and decisive.
• Analytical mindset: you can define success, measure outcomes, and improve the playbook each cycle.

About You

• 4+ years in event marketing within B2B SaaS .
• Proven ownership of conference strategy and execution end‑to‑end.
• Strong attention to detail and operational excellence (you sweat the stuff that makes events feel premium).
• Familiarity with pipeline attribution and/or event ROI analysis.
• Comfortable being on‑site in San Francisco (and traveling as needed for events).

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